
Childrens Television
by Cy Schneider
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Book is in good condition but without jacket and minor damage on spine
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Cy Schneider’s Children’s Television (1987) offers a behind-the-scenes look at how nearly 1,000 hours of annual programming for children are created, marketed, and consumed. Blending media history with advertising insights, it explores how television affects children, how producers communicate with young audiences, and the business strategies behind successful shows. Available at Best Book Centre.
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- NTC Business Books
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