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Harvard business review of marketing

Harvard business review of marketing
Harvard business review of marketing
Our Price: Rs. 295.00

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Book Specifications

SKUID
:
G6788
ISBN
:
1578518040
Published Year
:
2001
Author
:
Kevin lane keller
Publisher
:
A harvard paper
Book Condition
:
Used Good
Condition Note
:
book is in good condition but pages are yellowish white
Book Binding Type
:
Paper Back
Language
:
English
No. of Pages
:
182
Dimensions
:
21x13 cm
Availability
:
In Stock

Book Description

Explore brand strategy in Harvard Business Review on Marketing featuring Kevin Lane Keller’s insights on brand equity and consumer perception. Find more at Best Book Centre.

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